Quote Of The Day

"Victory goes to the player who makes the next-to-last mistake - Chessmaster Savielly Grigorievitch Tartakower (1887-1956)"

Friday, August 26, 2005

99p Coin...


Apparently a third of all Britains want a 99p coin to tackle the menace of the £XX.99 pricing strategy, which a Virgin Money poll says wastes £11m a month in discarded 1p pieces.

Although around 50 per cent of thrifty citizens save their 1p and 2p coins - traditionally in a huge whiskey bottle having drunk all the whiskey they bought with the proceeds of their last huge whiskey bottle bank - plenty of us just chuck the small change. Virgin Money reckons the total lost comes to £133m a year.

The poll - of 1,250 people - also proved that 40 per cent of surveyees preferred to break into a quid coin or a note than count out change.

Of course, the real solution to the problem is to make the pricing of goods at £XX.99 (or £XXX,995 in the case of houses) illegal and punishable by death while raising the value of the 1p coin to £1 to encourage people not to throw them away.

1 comment:

  1. And a 99p coin would prevent retailers setting prices at £xx.98 how, precisely?

    Even if you made it illegal to charge other than in round pounds, they'd still play the same game in pounds.

    Perhaps the best thing would be to stop companies commissioning stupid fucking polls and publishing the results to punt themselves. There. Wins all round for that one.

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